Every comparison we publish, in one place

Compare real estate websites and CRMs before you sign a 12-month contract

Website, CRM and lead platforms side by side: what each one handles, what it leaves to you, and which one helps sellers find and call you.

Compare with BulletProof Free visibility audit

Head-to-head comparisons

Alternatives pages

Questions to ask any vendor

2026

Updated for this year

12 mo

Typical contract you are signing

The short answer

Before an agent signs a 12-month contract for a website, CRM or lead platform, they should see the options side by side. This page collects every comparison BulletProof Real Estate Agent publishes: Luxury Presence vs AgentFire, Follow Up Boss vs Lofty, Real Geeks vs Sierra Interactive and more. Each one shows what the platform gives you and what it leaves to you. BulletProof is the option that covers Google, AI answers, your website and your CRM in one program, done for you.

Why comparing is so hard

Every demo sounds great. Then you are locked in for a year.

Am I close? You sat through three demos. Each one had a slick dashboard, a case study and a discount that ends Friday. You still could not tell which one would make sellers call.

That is not indecision. Most platforms solve one piece: a website, a CRM or paid leads. The comparison you need is what each one leaves for you to do yourself.

So every comparison below asks the same thing: who gets you found on Google and in AI answers, who follows up, and what you keep if you leave.

Head-to-head pages

Question that matters: who makes sellers call?

Website

CRM, leads or all three

Own

What you keep if you leave

What BulletProof runs for you

Head-to-head comparisons

Pick the two you are deciding between.

01 · Compare

Luxury Presence vs AgentFire

Two website companies for agents, side by side.

02 · Compare

Luxury Presence vs Agent Image

Luxury website builders compared.

03 · Compare

Luxury Presence vs Real Geeks

Brand website or lead-gen platform.

04 · Compare

Luxury Presence vs Union Street Media

Website and marketing agencies compared.

05 · Compare

Follow Up Boss vs Lofty

Two real estate CRMs compared.

Side by side

What to compare, whichever platforms you are looking at

The same six lines decide every one of these.

What to checkBulletProofMany single-purpose platforms

Google and AI answersGoogle profile, reviews, 50+ profiles and AI visibility, every planWebsite or ads only

WebsiteBulletProof IDX website on Pro and aboveWebsite, or none

CRMBulletProof CRM on every planCRM, or a separate vendor

Who does the workOur team, every weekYou, with a login

LeadsOrganic sellers who find youOften paid, sometimes shared

SupportThree live calls a week, VIP Manager on PremiumTicket queue

The plan

How to use these comparisons

Four steps before you sign anything.

Step 1

Pick your gap

Is your problem getting found, looking credible, or following up?

Step 2

Read the two pages

See what each platform gives you and leaves to you.

Step 3

Ask the six questions

Ask every vendor the same six. Questions to ask.

Step 4

Check your visibility

Run the free audit to see what Google and AI see now. Free audit.

Honest note: these comparisons are published by BulletProof, a company that competes with several of these platforms. Competitor details come from their public websites and may change; check current pricing and features with each vendor.

Proof

Agents who compared, then chose

Evan Downey is a solo agent in Dallas, a market with more than 10,000 agents. He ranked first on Google (August 2026 check) for “Realtor in Dallas” and has earned about $250,000 in commission from clients who found him on Google and ChatGPT. Read Evan's story.

Mandy Wilson, a five-time eXp ICON agent in Ohio, was spending about $60,000 a year on Zillow. In her words: “Today, I've canceled it because BulletProof generates the listings instead.” Read Mandy's story.

Mark Lynch of RE/MAX Synergy in Bedford, New Hampshire ranked #1 for Bedford Realtor searches in our August 2026 Google ranking check. His profiles, backlinks and listings on the sites that matter are all done for him. Read Mark's story.

Evan Downey on Google for “Realtor in Dallas” (Aug 2026)

$60K

Yearly Zillow spend Mandy Wilson canceled

Mark Lynch for Bedford, NH Realtor searches (Aug 2026)

23 yrs

Before Anna Buono was found online

Client proof, on video

Evan’s Facebook ads dried up. Now he is #1 on Google in Dallas.

Evan Downey

Dallas, TX · BulletProof client

Search “Realtor in Dallas” and Evan shows up at the top, with organic calls turning into $650K and $660K opportunities in the same week.

“I’m #1 on Google in Dallas, and my phone rings with clients who already trust me.”

Watch Evan’s full story →See all client case studies →

Pick your next step

30-second scan

Free AI visibility audit

When a seller asks ChatGPT, Gemini or Google AI Mode to name a great agent, does your website make the list? Find out free, no signup.

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Free live training

Sellers Call You™

How 1,000+ agents got found on Google, ChatGPT and AI, so homeowners ready to sell call them first. Live on Zoom every weekday at 7 PM Eastern.

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30 minutes

Book a demo

We pull up your market live and show you exactly what Google and AI see when a seller searches for an agent in your city. No hard sell.

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More comparisons

Follow Up Boss vs BoldTrail: FUB vs kvCORE for agents and teams. BoldTrail vs Lofty: kvCORE vs Lofty, all-in-one platforms. Sierra Interactive vs Lofty: IDX plus CRM platforms compared. Real Geeks vs Sierra Interactive: Lead-gen websites compared. Ylopo vs Real Geeks: Paid lead platforms compared. Luxury Presence vs Placester: Done-with-you platform vs do-it-yourself AI builder. AgentFire vs Placester: Designed site vs AI-built site. Agent Image vs AgentFire: Real estate web designers compared. Real Geeks vs Lofty: CRM plus IDX platforms compared. BoomTown vs Lofty: Lead platform vs AI CRM. CINC vs BoomTown: Paid lead platforms compared. Ylopo vs Lofty: AI lead platforms compared. Sierra Interactive vs BoomTown: IDX platform vs lead platform.

Before you sign a 12-month contract

Six questions to ask every platform

Ask us too.

Found

How will sellers find me on Google and in AI answers?

Work

Who does the work every week, you or me?

Leads

Are my leads exclusive, or shared?

Own

What do I keep if I leave?

Proof

Which agents in a market like mine are winning with you?

Help

Do I get a person on a live call?

Straight answers

Comparison questions

The one that covers getting found, looking credible and following up. Many platforms do one of the three. BulletProof covers Google and AI visibility, a BulletProof IDX website and the BulletProof CRM in one program.

Both build websites for agents. See joinbulletproof.com/luxury-presence-vs-agentfire for the side-by-side and what both leave to you.

Follow Up Boss is a CRM; Lofty bundles a website, CRM and lead tools. See joinbulletproof.com/follow-up-boss-vs-lofty.

BulletProof Real Estate Agent. We compete with several of these platforms, so we say so, and we base competitor details on their public websites.

We start with getting you found on Google and in AI answers, then add the website and CRM, and our team does the work every week.

Who will make sellers find you. A beautiful site or a fast CRM cannot help if nobody sees your name.

Who this is built for

Agents comparing websites, CRMs and lead platforms who want to see what each one leaves to them before they sign.

Compare your options with your own market on screen

Book a demo and we will pull up what sellers see for an agent in your town, then answer the six questions for BulletProof. Sellers call you.

Book a demo Run my free visibility audit

Client results described on this page come from BulletProof clients and published BulletProof case studies, are individual, and are not a guarantee for any market. Google rankings cited are from our August 2026 Google ranking check. Plan features are as listed on our pricing page in October 2026. Google, YouTube, ChatGPT, Gemini, Microsoft Copilot, Claude, Perplexity, Meta, Facebook, Instagram, LinkedIn, Zillow, Realtor.com and Homes.com, Luxury Presence, AgentFire, Agent Image, Union Street Media, Real Geeks, Sierra Interactive, Lofty, Follow Up Boss, BoldTrail, kvCORE, Ylopo and GoFlyDragon are trademarks of their respective owners; BulletProof Real Estate Agent is not affiliated with or endorsed by them. REALTOR® is a registered trademark of the National Association of REALTORS®; BulletProof Real Estate Agent is not affiliated with or endorsed by NAR.