For agents at Realty Executives · independent, not affiliated

Your own website as a Realty Executives agent, built for Google and AI search

Realty Executives was founded in 1965, created the first 100% commission concept and calls itself the only brand named for its people. It builds its own agent websites and CRM in-house. What a brokerage template cannot do on its own is make Google and AI engines connect a seller's question to your name. That takes a site, a Google profile and a review record built around you. That is the part we build.

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Website, Google profile and review record, all in your name

50+

Matching profiles we keep in your name

1/wk

New Google review, the standard we hold

6-12 mo

To full strength, honestly

Yours

Domain, reviews and CRM

The short answer

A Realty Executives agent website is a site on your own domain, built around your name and towns, that works alongside your Realty Executives profile. Realty Executives was founded in 1965 by Dale Rector in Phoenix, created the first 100% commission concept, says it has over 8,000 agents around the world and has built its own technology in-house since 2015, including PrimeAgent, agent and broker websites and a CRM. BulletProof Real Estate Agent, the AI visibility company for real estate agents, builds Realty Executives agents a magazine-grade website on their own domain, runs their Google Business Profile and reviews, keeps 50+ profiles matching and provides a CRM they own. BulletProof is independent and not affiliated with Realty Executives. AI doesn't pick the best agent. It picks the agent it can understand.

The named-for-you gap

The brand is named for its agents. Does AI know your name?

You work at a brokerage that puts its Executives first, and you run your business like one. Then a seller in your town asks ChatGPT who to list with, and your name is not in the answer. Am I close?

A brokerage website template gives you a page. Google and AI engines recommend the agent whose website, Google profile and reviews all tell the same clear story, every week, on a domain that belongs to that agent. Google isn't judging you. It's matching you.

AI doesn't pick the best agent. It picks the agent it can understand. Nothing about you is broken, and nobody calls to tell you they picked someone else.

Profile page on the brand or office site

50+

Profiles that should all match

1/wk

The review standard

6-12 mo

To full strength, honestly

What BulletProof runs for you

Everything that carries your name, run for you

Realty Executives handles the brokerage. We handle being found and being chosen.

01 · Website

A magazine-grade site on your domain

On Pro and above, a high-end BulletProof IDX website with your towns, neighborhood pages and home valuation capture, built so AI can read who you are.

02 · Google

Your Google Business Profile, run weekly

Categories, service area, photos and posts kept current, so you show in the map pack and Google's AI answers.

03 · Reviews

One new review a week

We run the asks and keep the rhythm, so your record stays recent and specific.

04 · CRM

A CRM in your name

Leads from Google, AI answers and your site land in the BulletProof CRM with missed-call text back and follow-up. Your contacts stay yours, whatever happens with Realty Executives.

Side by side

Your Realty Executives profile and your own site do different jobs

Keep your office and its tools. Add the part that is built around you.

What a seller or AI engine findsBulletProofYour Realty Executives profile

DomainYour own domain, yours if you ever moverealtyexecutives.com or the office site

Built aroundYour name, your towns, your storyThe brand template

Google Business ProfileRun weekly for youNot part of a profile page

ReviewsA weekly review rhythm we runNot what a brand profile is for

DesignMagazine-grade, built for your marketBrand template

LeadsInto your BulletProof CRM with follow-upInquiries through the brand and office sites

Brokerage rulesRealty Executives name and license shown as requiredHandled by Realty Executives

The plan

How it works for a Realty Executives agent

Four steps. You keep Realty Executives and your office.

Step 1

See what AI sees

Start with a free AI visibility audit: what Google and AI say about you today, and who they name instead.

Step 2

One identity

Your name, Realty Executives office address and phone matched across 50+ profiles, including leftovers from any earlier brokerage.

Step 3

Site and Google profile

Your site goes live on your domain with Realty Executives's name and license shown as required. Your Google profile is run weekly.

Step 4

Proof that compounds

Weekly reviews. On Premium, a VIP Manager, weekly blogs and quarterly press releases.

Honest limit: six to twelve months of compounding, not a lead you buy this week. If you will not ask happy clients for reviews, this is not for you.

Proof

Realty Executives agents we work with

Jeff LaRue and the Jeff LaRue Team at Realty Executives Associates in Knoxville, Tennessee are BulletProof clients. We run their Google profile and business data every week, and we built the FAQ page on their own website.

The system is the same one behind Evan Downey, a solo agent in Dallas who did $2.2M in sales plus 2 listings for $1.1M, all from Google organic search. Read Evan's story.

Business data that matches, a Google profile kept active, a new review every week and a website the engines can read.

Knoxville, TN

Jeff LaRue Team

Dallas, TX

Evan Downey

50+

Matching profiles

1/wk

Review standard

Client proof, on video

A seller read Eric’s Google reviews, hired him, and mailed him the key.

Eric Torres

Arlington, TX · BulletProof client

From nowhere on Google in Arlington to a phone that rings with listing calls.

“I'm getting the calls, I'm getting the rings, I'm getting the listings... My phone started going off the hook.”

Watch Eric’s full story →See all client case studies →

Pick your next step

30-second scan

Free AI visibility audit

When a seller asks ChatGPT, Gemini or Google AI Mode to name a great agent, does your website make the list? Find out free, no signup.

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Free live training

Sellers Call You™

How 1,000+ agents got found on Google, ChatGPT and AI, so homeowners ready to sell call them first. Live on Zoom every weekday at 7 PM Eastern.

Save my free seat

30 minutes

Book a demo

We pull up your market live and show you exactly what Google and AI see when a seller searches for an agent in your city. No hard sell.

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Which plan fits a Realty Executives agent

Most Realty Executives agents who want their own site start on Pro ($999 a month): the IDX website, Google, reviews, 50+ profiles and the CRM. Premium adds a U.S.-based VIP Manager, weekly blogs and quarterly press releases. Platinum adds market exclusivity, one agent per market. 12-month commitment on every plan. See the pricing page.

Staying compliant

Your own site, inside Realty Executives's rules

We build to your office's and your state's rules. Your broker has the final word.

Brokerage name

Your site shows your Realty Executives office name and the license details your state requires.

Brand guidelines

Realty Executives marks have usage rules. We follow your office's brand standards for logo use, naming and license display.

Listings

IDX search runs through your MLS feed under its display rules.

Ask first

Anything unusual goes to your broker before launch. We wait for the answer.

Straight answers

Realty Executives agents ask

Yes. Many Realty Executives agents run a site on their own domain alongside their brand profile. It must show the brokerage name and license details your state and your office require. BulletProof builds it and keeps it compliant.

No. BulletProof Real Estate Agent is independent and not affiliated with, sponsored by or endorsed by Realty Executives International. Our clients at Realty Executives stay Realty Executives agents.

No. Keep your Realty Executives profile and every tool your office gives you. BulletProof adds the website, Google profile, reviews and CRM that carry your own name.

It sits on the brand or office domain, on a shared template, and reads first as the brand. AI doesn't pick the best agent. It picks the agent it can understand, from a site, a Google profile and reviews that clearly describe you.

Your domain, reviews and CRM contacts are yours. We update the brokerage name and license, and your record keeps working.

Six to twelve months to full strength. We guarantee first page, the top 20 agents in your market, within 12 months if you do your side: one call a month, one review ask a week and answering setup requests.

Who this is built for

Realty Executives agents and small teams who want sellers to find them by name. Not for agents who want to buy leads this month and stop there.

Sellers call you. Not you calling sellers.

AI doesn't pick the best agent. It picks the agent it can understand. Let us show you what it understands about you today.

Book a demo Run my free visibility audit

Client results are individual, come from BulletProof clients and published case studies, and are not a guarantee for any market. Rankings are from our August 2026 Google ranking check. Brokerage tools are described from each brokerage's public website in November 2026 and may change. Realty Executives, Realty Executives International and PrimeAgent are trademarks of their respective owners. BulletProof Real Estate Agent is independent and not affiliated with, sponsored by or endorsed by Realty Executives International; named agents remain with their own brokerages. REALTOR® is a registered trademark of NAR.