For agents at Harcourts · independent, not affiliated
Your own website as a Harcourts agent, built for Google and AI search
Harcourts has said its technology is there to complement the agent, with a free customizable agent website, property search and an auction platform. What a brokerage site cannot give you is a Google profile and a review record built around your own name. That is the part we build.
A Harcourts agent website is a site on your own domain, built around your name and towns, that works alongside your Harcourts profile. Harcourts North America has said it gives each agent a free, customizable agent website, plus property search, an agent and office directory and an auction platform; Harcourts offices are independently owned and operated. BulletProof Real Estate Agent, the AI visibility company for real estate agents, builds Harcourts agents a magazine-grade website on their own domain, runs their Google Business Profile and reviews, keeps 50+ profiles matching and provides a CRM they own. BulletProof is independent and not affiliated with Harcourts. AI doesn't pick the best agent. It picks the agent it can understand.
The brokerage-template gap
A free agent site is a start. Does it make you the one AI names?
You joined Harcourts for the brand and the people, and your agent website comes with the badge. Then a seller asks ChatGPT who the best agent in town is. Am I close?
What comes back is often the brand, your office, or a template page that reads like the agent next door. A site that comes with the franchise is built for the franchise. It is not built around your towns, your reviews or your name.
AI doesn't pick the best agent. It picks the agent it can understand. Nothing about you is broken, and nobody calls to tell you they picked someone else.
What BulletProof runs for you
Everything that carries your name, run for you
Your Harcourts office handles the brokerage. We handle being found and being chosen.
A magazine-grade site on your domain
On Pro and above, a high-end BulletProof IDX website with your towns, neighborhood pages and home valuation capture, built so AI can read who you are.
Your Google Business Profile, run weekly
Categories, service area, photos and posts kept current, so you show in the map pack and Google's AI answers.
One new review a week
We run the asks and keep the rhythm, so your record stays recent and specific.
A CRM in your name
Leads from Google, AI answers and your site land in the BulletProof CRM with missed-call text back and follow-up. Your contacts stay yours, whatever happens with Harcourts.
Side by side
Your Harcourts site and your own site do different jobs
Keep your Harcourts profile and tools. Add the part that is built around you.
The plan
How it works for a Harcourts agent
Four steps. You keep Harcourts and your office.
See what AI sees
Start with a free AI visibility audit: what Google and AI say about you today, and who they name instead.
One identity
Your name, Harcourts office address and phone matched across 50+ profiles, including leftovers from any earlier brokerage.
Site and Google profile
Your site goes live on your domain with Harcourts's name and license shown as required. Your Google profile is run weekly.
Proof that compounds
Weekly reviews. On Premium, a VIP Manager, weekly blogs and quarterly press releases.
Proof
Harcourts agents we work with
Felix Lopez of Harcourts Prime Properties in Downey, California is a BulletProof Premium client. We run his Google profile and reviews, and his Q4 2026 press release is published through BulletProof.
The system is the same one behind Lisa Peabody in Wentzville, Missouri, who won an $850,000 listing from a seller who found her on Google. Read Lisa's story.
Business data that matches, a Google profile kept active, a new review every week and a website the engines can read.
Client proof, on video
Mark went from hard to find to page 1 of Google.
Optimized profiles, backlinks and listings on the sites that matter, all done for him.
“Being on page 1 of Google makes me proud and it helps my confidence level, just like yeah, I'm a player.”
Pick your next step
Free AI visibility audit
When a seller asks ChatGPT, Gemini or Google AI Mode to name a great agent, does your website make the list? Find out free, no signup.
Run my free auditSellers Call You™
How 1,000+ agents got found on Google, ChatGPT and AI, so homeowners ready to sell call them first. Live on Zoom every weekday at 7 PM Eastern.
Save my free seatBook a demo
We pull up your market live and show you exactly what Google and AI see when a seller searches for an agent in your city. No hard sell.
Book my demoMost Harcourts agents who want their own site start on Pro ($999 a month): the IDX website, Google, reviews, 50+ profiles and the CRM. Premium adds a U.S.-based VIP Manager, weekly blogs and quarterly press releases. Platinum adds market exclusivity, one agent per market. 12-month commitment on every plan. See the pricing page.
Staying compliant
Your own site, inside Harcourts's rules
We build to your office's and your state's rules. Your broker has the final word.
Straight answers
Harcourts agents ask
Harcourts agents and small Harcourts teams who want sellers to find them by name. Not for agents who want to buy leads this month and stop there.
Sellers call you. Not you calling sellers.
AI doesn't pick the best agent. It picks the agent it can understand. Let us show you what it understands about you today.
Client results are individual, come from BulletProof clients and published case studies, and are not a guarantee for any market. Rankings are from our August 2026 Google ranking check. Brokerage tools are described from each brokerage's public website in October 2026 and may change. Harcourts are trademarks of their respective owners. BulletProof Real Estate Agent is independent and not affiliated with, sponsored by or endorsed by Harcourts International Pty Ltd or Harcourts North America; named agents remain with their own brokerages. REALTOR® is a registered trademark of NAR.
Download
© 2026 BulletProof Real Estate Agent | All Rights Reserved.