Claudia San Roman Went From Page Three of Google to Sellers Calling Her

Coldwell Banker | Pinecrest & Palmetto Bay, Florida

“Before I wasn't ranking anywhere. I didn't get these calls and I've been doing this for like over 20 years.”

The Challenge

Two Decades In, Still Invisible Online

Claudia San Roman has sold homes in Pinecrest and Palmetto Bay for more than 20 years. She built her business the traditional way, but online she was hard to find.

“I wasn't ranking before. I was on the third page of Google, or maybe fourth. I wasn't even ranking.”

The Solution

Why Claudia Chose BulletProof

Claudia's BulletProof team gives her ideas for short neighborhood videos, and she now records them for Pinecrest and Palmetto Bay.

“So I've been doing my little videos that you guys tell me to do.”

The Results

People Are Actually Calling Her

Across her calls with BulletProof, Claudia described:

A listing appointment from a Google Local Services lead
Calls she says she didn't get in more than 20 years before
A listing she got from a homeowner who found her on ChatGPT
A seller interviewing “agents that do a lot of business in Palmetto Bay” who said her name came up
Showing up above her own brokerage in Google

“Amazing. People are actually calling me. And now I understand what you say — see you at the top.”

For an agent with two decades of experience, the difference wasn't skill. It was being found.

More Than a Pretty Website

Claudia had the experience and local knowledge. In her words, what changed was that people started finding her and calling.

Google search visibility for her neighborhoods
Google Local Services
Neighborhood video topic ideas
Regular calls with her VIP team

As Claudia puts it: “It's something that I would've never gotten it if it wasn't for you guys.”

Built for Busy Agents

Claudia works long days, from early showings to evening appointments. Her BulletProof VIP team meets with her regularly.

Her team helps with:

Video topic ideas
Google reviews follow-up
Her website welcome video
Regular strategy calls

“That's another client that came from BulletProof, so it's great.”

Exclusive Market Protection

BulletProof's market exclusivity is part of the service: competing agents cannot buy the same service in a protected territory. It is designed to help agents build their local position over time.